Tag: Advertising

The Commodity of Time: The Way to Build Platform Brand Engagement

Sports Business Jeremy Evans - May 16, 2021

In a world where everyone has access to a platform to express themselves, athletes, brands, studios, and networks need...

Sports Betting Television

Sports Business Jeremy Evans - October 11, 2020

The next big thing in sports will be sports betting via live television and device-based applications. The statistics show...

College Football’s Biggest Threat

Sports Business Jeremy Evans - August 16, 2020

The biggest threat to college football is itself. Meaning, those who manage the game (the NCAA, the conferences (Power...

Sports Business Finding Ways to Advertise

Sports Business Jeremy Evans - June 28, 2020

Where fans will be absent or at least diminished from stadiums, ballparks, grandstands, and arenas, sports franchises have looked...

Social Media Speak

Sports Business Jeremy Evans - June 14, 2020

We live in a world where most of our communication comes through some medium. It may be a platform,...

What can entertainment, media, and sports in 1918-1919 tell us today?

Sports Business Jeremy Evans - May 17, 2020

History is always a great judge. History is also a great companion to context. In September 1918, a major...

Not Yesterday’s Economy

Sports Business Jeremy Evans - February 4, 2020

In today’s marketplace, there are some growing trends when it comes to business leadership. The largest and most successful companies are...

To Patch or Not to Patch

Sports Business Jeremy Evans - July 22, 2019

It has been an interesting week in entertainment, media, and sports. On the one hand, we saw Disney secure significant box...

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